Multi-year partnership makes StubHub the first ticket marketplace to partner with the first professional women’s softball league backed by Major League Baseball
[NEW YORK] – JUNE 4, 2026 – The Athletes Unlimited Softball League (AUSL) today announced a multi-year partnership with StubHub, naming the global ticket marketplace as the Official Open Distribution Partner and Official Ticket Marketplace of the AUSL. The agreement gives fans across the country a new way to access live professional women’s softball through StubHub’s global marketplace.
The agreement is an expansion of StubHub’s Open Distribution deal with Athletes Unlimited Basketball. Broadening the partnership with AUSL over the long term more firmly gives fans across the country a new way to access live professional women’s softball and basketball through StubHub’s global marketplace.
The AUSL is the premier professional women’s softball league in the United States, backed by a strategic investment from Major League Baseball, a first-of-its-kind commitment to establishing and growing women’s professional softball as a sustainable organization. In its second season, the league expands to six teams — the Chicago Bandits, Carolina Blaze, Utah Talons, Texas Volts, Portland Cascade, and Oklahoma City Spark — with the 2026 season beginning June 9.
“The AUSL is building something special for softball fans, and we want to be part of it from the ground up. This partnership gives fans more ways to get to games and puts StubHub at the center of one of the most exciting growth stories in women’s sports right now,” said Manny Lorras, Global Head of Basketball & Hockey Partnerships at StubHub.
The partnership marks StubHub’s first integration with a professional softball league, with tickets dual-broadcast across AUSL’s ticketing platform and StubHub’s marketplace simultaneously. StubHub will feature prominently across AUSL’s ticketing and schedule pages, giving fans a direct path to live games.
As we continue building the AUSL in home markets across the country, making it as easy as possible for fans to discover and attend games is a top priority,” said Vanessa Taveras, Chief Partnerships Officer of the AUSL. “StubHub is one of the most recognized names in live events, and this partnership helps expand our reach while giving fans another trusted way to access professional softball. We’re excited to work together to introduce more people to the AUSL and continue growing the sport
The AUSL partnership builds on StubHub’s growing investment in women’s sports. The 2026 AUSL season features more than 90 games distributed across ESPN platforms including ABC, ESPN, ESPN2, ESPNU, and ESPN Deportes, CBS Sports Network, and MLB Network, giving StubHub prominent exposure alongside one of the most broadly distributed women’s sports seasons in history. Game One of the AUSL Championship will air on ABC on July 25, marking the first time a professional softball game will be broadcast on network television.
StubHub’s commitment to women’s sports extends across its platform. HerSportsHub, StubHub’s dedicated destination for women’s sports, connects fans to live events through real-time ticket availability and audience data.
For tickets and more information, visit stubhub.com.
About the Athletes Unlimited Softball League
The premier professional softball league in the U.S., the Athletes Unlimited Softball League (AUSL) launched in 2025 with four teams and expanded to six teams ahead of the 2026 season while anchoring those teams in home markets for the first time. Led by Commissioner Kim Ng and featuring investment from Major League Baseball, advisors including softball legends Jennie Finch, Jessica Mendoza and Natasha Watley as well as a multi-year media rights deal with ESPN, the AUSL is home to the best softball players in the world competing on the sport’s biggest professional stage. The Carolina Blaze, Chicago Bandits, Portland Cascade, Oklahoma City Spark, Texas Volts and Utah Talons begin their quest for the AUSL Championship on June 9. Following the AUSL Championship, a select group of players will be chosen to compete in the AUSL All-Star Cup, a high-stakes showdown held in Rosemont, Ill. to crown the ultimate individual softball champion utilizing the innovative Athletes Unlimited format. For more information, follow @theauslofficial and visit theausl.com.
About StubHub
StubHub is a leading global secondary ticketing marketplace for live events. Through StubHub in North America and viagogo internationally, StubHub services customers in over 200 countries and territories, supporting over 30 languages and accepting payments in over 45 currencies – from sports to music, comedy to dance, festivals to theater. StubHub offers a safe and convenient way to buy or sell tickets to live events across the world for memorable live experiences.