The partnership connects The Hondo Rodeo Fest with more fans and offers a trusted place to buy and resell tickets.
StubHub has been named the Official Secondary Ticket Marketplace Partner of The Hondo Rodeo Fest, covering events in Phoenix, Tampa and New Orleans. The partnership expands The Hondo Rodeo Fest’s reach to StubHub’s audience of ticket buyers, meeting fans where they already shop and helping them find tickets for the day and seating location that fit their plans.
Launched in 2024, The Hondo Rodeo Fest brings together professional rodeo, live music and Western culture in a three-day festival. Each day begins with the free Hondo Rodeo Street Fest outside the host venue, featuring food, shopping, live music and brand activations. Inside, leading professional athletes compete in invitation-only rodeo competition across eight disciplines, including bull riding, barrel racing and team roping, for a share of a $1 million purse. Major live music performances close out each night.
“The Hondo Rodeo Fest is where world-class entertainment and elite sports collide. Expanding this brand into a national stadium series allows us to give these professional athletes the global stage they deserve while creating an unforgettable multi-day western culture celebration for fans. Whether it’s the deep rooted history of Tampa or Phoenix, or the unmatched energy of New Orleans, partnering with StubHub gives fans a great way to search for available tickets, and gives them flexibility if their plans change. Creating the best possible fan experience is always our first priority, and this partnership supports that goal.” — James Trawick, Founder and CEO, The Hondo Rodeo Fest.
The Hondo Rodeo Fest returns to Chase Field in downtown Phoenix November 13–15, 2026, featuring headliners Tim McGraw, Blake Shelton, and Parker McCollum, alongside performances by Miranda Lambert, Turnpike Troubadours, and Lynyrd Skynyrd.
The Hondo Rodeo Fest will then make its Florida debut at Raymond James Stadium in Tampa February 26–28, 2027. The music lineup features Cody Johnson, Nickelback, Jason Aldean, The Red Clay Strays, Dexter and the Moonrocks, and Jon Pardi.
The Hondo Rodeo Fest will also return to the Caesars Superdome in New Orleans in 2027, with the music lineup to be announced at a later date.
Fans have a trusted destination to buy Hondo Rodeo Fest tickets and resell them securely if plans change. StubHub makes it easy to explore all available ticket options, across all three days of each event, so fans can choose the experience that suits them.
“The team at Hondo Rodeo Fest has built a festival where rodeo, country music and Western culture share one stage, and fans in every market want an easy way in”. The Hondo Rodeo Fest reaches fans across StubHub, and fans get a trusted place to buy and resell. We’re excited to bring that to Phoenix, Tampa and New Orleans.” – Michelle Swing, Director of Music & Festival Partnerships at StubHub
As The Hondo Rodeo Fest grows across multiple markets, the partnership helps it connect with StubHub’s loyal audience of buyers across rodeo, country music and live entertainment. StubHub’s distribution reach supports that growth, by introducing the festival to prospective attendees and making ticket discovery part of their existing shopping experience.
Tickets are now available at stubhub.com.